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We make your digital business happen.

With Hotmart, you create your product, run your business, and sell worldwide, powered by the most complete ecosystem on the market.

Safe and reliable

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4.6

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With over 200,000 reviews

Join the world’s largest platform for digital products.

+ 200K

Creators selling with Hotmart

Over $10B

in sales

+ 25M

buyers

Hotmart’s AI

An AI-powered integrated platform for digital businesses.

From online courses to e-books, from communities to physical products, building your product in 60 seconds is just the beginning.

Vídeo simulando a criação de um curso na Hotmart

You focus on content.
We boost your conversions.

Start selling more
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Boost sales by 7% with our smart auto-fill

Let your customers buy in seconds while our checkout handles the details. You sell more with no extra effort. Easy for them, efficient for you.

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We recommend. You sell more.

Automatic recommendations: when a customer buys, we instantly suggest the next product, right when they’re most likely to convert. Boost average order value by up to 48%, on autopilot.

Mobile screen displaying payment options such as credit card, online card, and installment boleto, with a person using the phone at a wooden table
Checkout that keeps buyers in.

You sell more, nonstop. Our checkout handles millions of simultaneous transactions and loads in 1 second, keeping customers from dropping off.

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Your product speaks 70+ languages

Sell worldwide with automatic translations, instant currency conversion in 22 currencies, and 40+ local payment methods, so you can reach customers anywhere.

Happy customers keep coming back

Delight customers with our members' area and drive up to 14% more repeat purchases.

Choose from 20+ visual styles (learning paths, modules, and banners), and more. Built-in gamification, rewards, and progress tracking to keep your customers motivated.

Photo of a mobile app on a smartphone displaying an online course screen.

With our 24/7 assistant, people receive real-time support and learn without interruption. Your customers are served with 99% accuracy, and you reduce support by 50%.

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Sign up now

It happens here

Now it gets real! Count on the best ecosystem to make your business happen.

Start now
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Got questions? We’ve got answers.

01

What’s the best platform for selling online courses?

The best platform for selling online courses is the one that aligns with your goals. Hotmart is a standout: proven in the market and packed with powerful tools to grow your sales.

No matter your course or audience, Hotmart gives you an all-in-one ecosystem with everything you need to launch your online course and grow sales.

Got questions about creating an online course to sell on Hotmart? Watch the video and learn more.

02

What is Hotmart and how does it work?

Hotmart is a global, all-in-one platform, Latin America’s leader for selling digital and physical products online, with a strong focus on e-learning.

With 500,000+ products and sales in more than 188 countries, Hotmart makes it easy and safe to share your expertise or products worldwide.

Watch the video to learn what Hotmart is and how it works.

03

Can you make money on Hotmart?

Absolutely! You can make money on Hotmart! The platform makes it easy to sell digital and physical products.

After your first sale, your earnings are held in a secure payment account. We keep your money safe with transparent operations and full regulatory compliance.

Watch the video for a free, full course we created for you on how to make money selling digital products.

04

Is Hotmart free? How much does it cost?

You can create your account and publish digital products on Hotmart for free. Our platform gives you the tools to grow your sales, with no upfront costs.

Fees are only charged on approved sales, deducted at the time of purchase. What are you waiting for? Start selling your expertise.

Interested? Watch the video to learn how to make your first sale for free.

05

How can I create a digital product from scratch on Hotmart?

To create your digital product on Hotmart, start by identifying a market need and validating your idea. Our new AI-powered onboarding is your ally: it suggests the best format, outlines modules, topics and recommends pricing.

After that, plan your content and build your product. Hotmart gives you everything you need to host and promote your course or ebook, from idea to sale.

Watch as leading creator Leandro Madeira breaks down the secret to million-dollar digital products. Check it out.

06

How much does Hotmart charge per sale?

When it comes to fees, here’s what to know about Hotmart’s pricing. Our creator fees are transparent and tiered: the more you earn, the less you pay, and the more benefits you unlock.

For revenue up to five figures, the fee is 9.9% + R$1 per approved sale. For a full breakdown of how fees work, visit our fees page.

We also made a video to answer all your questions about fees. Watch the video to learn more.

07

How many products can I sell on Hotmart?

There’s no limit to how many products you can sell on Hotmart.

You can publish and sell as many products as you want, such as online courses, ebooks, in-person events, physical products, and subscriptions, and use all our tools to scale your sales with no sign-up or monthly fees.

Want to learn more? In this video, we share a strategy to sell digital products every day. Watch now!

08

What’s the minimum amount to withdraw commissions on Hotmart?

The minimum amount to withdraw commissions on Hotmart in BRL (Brazilian Real) is R$2.00, plus a withdrawal fee of R$1.99.

The withdrawal timeframes vary depending on the currency of your sales and the payment method chosen by the buyer. For Producers and Affiliates:

  • Sales in BRL: Withdrawals can be made 30 calendar days after the sale date.
  • Note: For sales made via PIX, Boleto Bancário (bank slip), or Hotmart balance, the amount will be available for withdrawal within 2 calendar days.
  • Sales in other currencies: Withdrawals can be made 15 calendar days after the sale date, considering the warranty period.
09

How do I sell on Hotmart internationally?

To sell your products internationally with Hotmart, just publish them on the platform. You can sell worldwide with ease, reaching customers in multiple countries through local payment methods for a better buying experience.

Some local payment methods include:

  • OXXO (Mexico)
  • Multibanco (Portugal)
  • Sencillito (Chile)
  • PagoEfectivo (Peru)
  • Cupón de Pago (Argentina)
  • Efecty (Colombia)

For international sales, your product price is automatically converted to the buyer’s local currency, and they’ll see local payment options at checkout. Our system automates currency conversion and, in most countries, collects local taxes — making the experience smoother for customers and increasing your chances of a sale.

For more details on product setup and enabling payment options, see Hotmart’s documentation.

Get ready to take your content beyond borders. Watch the video to learn how!

10

Are all Hotmart tools free?

You can create your product and start selling on Hotmart with no upfront cost. Only a small percentage is charged on each sale. Some optional features and add-ons may have extra costs, so review the available options to stay informed about any additional investment.